Wellness Archives - https://www.memberspace.com/blog/category/wellness/ Description Goes Here Wed, 04 Dec 2024 16:55:23 +0000 en-US hourly 1 https://wordpress.org/?v=6.6.1 https://www.memberspace.com/wp-content/uploads/2022/11/cropped-favicon-32x32.webp Wellness Archives - https://www.memberspace.com/blog/category/wellness/ 32 32 How to Sell Meal Plans Online: 5 Simple Steps to Turn Your Nutrition Expertise Into Income https://www.memberspace.com/blog/how-to-sell-meal-plans-online/ Wed, 04 Dec 2024 16:55:23 +0000 https://www.memberspace.com/?p=7107
Picture of Haiden Hibbert

Haiden Hibbert

I'm a Content Manager at MemberSpace helping entrepreneurs and creators sell digital products.

Imagine waking up to a notification that someone just purchased one of your meal plans—while you were still asleep. Selling meal plans online can turn your passion for healthy living into a steady passive income stream. 

Yes, the nutrition coaching market is crowded—but that’s not necessarily a bad thing. It means people are actively looking for solutions like yours. The key is finding your unique angle, and with the right strategy, you can do exactly that. In this post, I’ll show you how to focus on what sets you apart, package your meal plans, and launch your products in just five simple steps.

By the end, you’ll have a clear plan to confidently sell your meal plans and grow your business. Let’s get started!

Start selling meal plans!

The easiest way to accept membership payments or one-time charges for digital products like online courses, communities, content libraries, and more — all from your own website!

Start selling now

Get started for free! 5 minutes to set up.

Table of Contents

Step 1: Find Your Niche

Here’s the truth: if you try to sell your meal plans to everyone, you’ll sell them to no one. The secret to standing out in a crowded market is to get super clear on who you’re helping and what makes your plans unique.

Think about your ideal customer. Are your meal plans for:

  • Busy Professionals who barely have time to cook?
  • Postpartum Moms juggling sleepless nights and self-care?
  • Special Dieters like vegans or people with food allergies?
  • Athletes who want meal plans to fuel their training and recovery?

The more specific you are, the easier it is to connect with your audience.

Here’s an example. Brittyn from the Nourishing Autism Collective started her meal planning and nutrition membership to help parents of children on the autism spectrum make meaningful changes to their diets. Growing up with an autistic brother gave her a unique perspective, which shaped the way she serves families through her business. By focusing on this specific audience, she’s built a supportive community and profitable membership.

Nourishing Autism Membership

✨ Quick Tip: Don’t overcomplicate this! Your niche can simply be solving a problem you’ve faced yourself. Chances are, there’s a whole group of people out there dealing with the same thing.

Step 2: Package your Meal Plans

Now that you know who you’re helping, it’s time to figure out how to deliver your meal plans in a way that works for your audience. Whether it’s a simple download or a full membership, the goal is to make your content feel easy to use and valuable.

Here are a few ways you could package your plans:

  • eBooks or guides: Perfect for one-time purchases like a 7-day plan or recipe collection.
  • Programs: A structured 6- or 12-week plan to help clients hit a specific goal, like better meal prep or weight loss.
  • Content Libraries: Think of this as a membership where clients get ongoing access to your recipes, meal plans, and resources.
  • Personalized Plans: Custom plans paired with 1:1 coaching or feedback for those who want more hands-on support.

You can also offer multiple tiers to give your customers options and reach more people. For example:

  • Basic Tier: Access to pre-made meal plans for the DIY crowd.
  • Middle Tier: Everything in the basic tier, plus extras like group coaching or live workshops.
  • Premium Tier: Adds personalized membership plans, 1:1 coaching, or other premium services for those who want a little extra.

Tiers are a win-win—they let you cater to different budgets and needs while making it easy for customers to upgrade as they see the value in what you offer.

Step 3: Add Your Meal Plans to Your Website

Now that you know what you’re selling, it’s time to add your meal plans to pages on your website. If you don’t have a website yet, platforms like Squarespace make it easy to set one up with customizable templates.

Create dedicated pages for your meal plans, recipes, and any additional resources. These will be the pages your customers access after signing up. Keep it simple and organized—you can structure these pages however works best for your content and audience.

In the next step, we’ll make these pages accessible only to paying customers by locking them behind a paywall.

squarespace content library
An example content library with categories customers can click on to view specific resources

Step 4: Lock Your Pages for Clients Only

Once your content is uploaded, it’s time to make sure only paying customers can access it. Using MemberSpace, you can lock the pages you created so they’re protected behind a paywall.

Selling meal plans with MemberSpace
Add your meal plan page URLs to MemberSpace to lock them, so only paying customers can access them

When someone tries to view a locked page, they’ll be prompted to sign up and pay first. MemberSpace automatically creates a signup and payment form for you, which you can customize to match your branding for a seamless experience.

meal planning signup form example
An example of a custom signup form from The Autism Dietitian

Step 5: Set Up Your Pricing

Now that your website pages are locked, it’s time to set up pricing with MemberSpace. Here’s how it works:

  1. Create your pricing plans. MemberSpace lets you set up one-time payments, subscriptions, free trials, and even installment options for higher-priced plans.
  2. Grab your signup links. Once your plans are set, MemberSpace automatically generates unique signup links for each one.
  3. Add the links to your site. Drop these links into your website buttons—like “Get Started” or “Access Now”—so customers can easily sign up and pay.

And just like that, your site is ready to take payments and give customers instant access to your meal plans. It’s straightforward, seamless, and saves you a ton of time.

Pricing meal plans

✨Quick Tip: When setting your prices, start simple. Look at what others in your niche charge, test a few options, and adjust as you grow. The most important thing is to start somewhere—perfection can wait.

Frequently Asked Questions

 

Can you make money selling meal plans?

Absolutely! Selling meal plans is a great way to earn passive income. Once you’ve created your plans, they can sell over and over again with minimal additional effort. By pairing your expertise with the right pricing and tools like MemberSpace, you can scale your business and create consistent revenue.

 

How much should I charge for a nutrition plan?

It depends on the value you’re offering and your audience. Basic meal plans often sell for $25–$50, while more personalized plans or packages with coaching can range from $100–$500 or more. It’s always a good idea to research what others in your niche are charging and adjust based on your experience level and the uniqueness of your offering.

 

Can I sell meal plans without being a licensed nutritionist?

Yes, but it’s important to be mindful of your local regulations. If you’re not a licensed dietitian or nutritionist, focus on general wellness plans that emphasize balanced eating and healthy habits.

 

How do I sell nutrition coaching?

Combine your meal plans with personalized coaching sessions to provide extra value. You can offer packages that include 1:1 guidance, meal plan adjustments, and ongoing support. MemberSpace makes it easy to lock exclusive coaching materials behind a paywall and set up subscription plans for ongoing services.

Final Thoughts

Selling meal plans online is a great way to share your knowledge and help people make meaningful changes while building a flexible business. You don’t need to have all the answers upfront—start with what you know, keep it simple, and let tools like MemberSpace handle the technical side so you can focus on your content and customers.

The best part is, you can adapt as you go! Start small, experiment with what works, and let your business grow with you. 

If you’re ready to dive in, check out our free workshop to learn how to set up your website, protect your content, and start selling.

Start selling meal plans!

The easiest way to accept membership payments or one-time charges for digital products like online courses, communities, content libraries, and more — all from your own website!

Start selling now

Get started for free! 5 minutes to set up.

]]> How to Start a Wellness Business – Free Workshop Inside! https://www.memberspace.com/blog/how-to-start-a-wellness-business/ Wed, 29 Nov 2023 14:44:16 +0000 https://www.memberspace.com/?p=4519
Picture of Haiden Hibbert

Haiden Hibbert

I'm a Content Manager at MemberSpace helping entrepreneurs and creators sell digital products.

The global health and wellness industry is now worth over $5.6 trillion dollars (yes, trillion!) and that number is only expected to increase in the next few years. For people in the wellness space, this means there’s major opportunity to start earning income by sharing your knowledge. 

The best part? You can start an online wellness business in as little as 48 hours with the help of MemberSpace. 

Whether you’re a fitness pro, nutritionist, life coach, or other wellness practitioner, this post will provide a step-by-step guide on how to start selling memberships and digital products in the wellness space, from setting up your website to accepting payments to marketing your offerings!

Join our free workshop!

Learn how to set up your wellness content library and sell access using MemberSpace. We’ll walk you through the process step-by-step.

Sign up now

Table of Contents

Step 1: Choose your niche and what you will sell

When picking what you’ll sell to your customers or clients, the first step is to get clear on who you serve and how. In other words, find your niche! Are you a yoga teacher, holistic nutritionist, or mindfulness speaker? You get the idea.

Once you’ve defined your specialty, it’s time to decide the best format for your offerings. Consider these options:

Step 2: Build a simple website for your wellness business

It’s easy to get hung up on building the perfect website, but this step doesn’t need to be complicated or time-consuming. The easiest option is to create a simple, one-page website with a user-friendly platform like Squarespace, which offers ready-to-use templates. 

Just start with the basics to convey who you are and what your wellness business provides. You can always enhance and expand it later as your business grows!

For some inspiration, check out these health and wellness websites:

Previous
Next

✨✨Need help setting up your website? Join our free content library workshop where we’ll walk you through the steps of how to add your content – your training programs, online courses, videos, etc – and sell access directly from your site. 

Step 3: Set up your payment gateway

Once you have your website set up, you’ll need a way to accept payments. MemberSpace makes it super easy to set up a payment gateway on your site. There’s a built-in Stripe integration, allowing you to securely accept credit card payments, as well as convenient quick-checkout options like Apple Pay and Google Pay. 

With a MemberSpace account, you can: 

  • Connect your Stripe account in a few clicks, or create a new one during onboarding
  • Accept one-time payments for any of your digital products
  • Set up recurring payments for monthly memberships
  • Manage everything payment-related from one place
  • Get instant payouts
Just  sign up for a free MemberSpace account and click the Connect your Stripe account button. 
Stripe MemberSpace integration for fitness business

Step 4: Restrict access to your exclusive wellness content

Next, upload any guides, videos, recipes, classes, or other premium content you create to pages on your website. Then with just a few clicks, MemberSpace lets you restrict access to those pages and require customers to sign up and pay before they get access. 

Here’s a look at how to do this from the MemberSpace dashboard:

Starting a wellness business

And what it looks like from a health and wellness membership site: 

Sprouted Roots Therapy and Wellness

Step 5: Come up with your pricing strategy

Determining your pricing can feel overwhelming when starting something new. Fortunately, one of the great things about using a platform like MemberSpace is it allows for different types of payment models to meet different needs:

  • Memberships: You can offer an affordable monthly subscription for access to all your workout videos, recipes, etc. This provides ongoing value for your customers, and recurring revenue for you!
  • One-time purchases: Or, just charge once for an individual course or eBook. That lower commitment can work for some.
  • Payment plans: For higher priced programs, you can split costs into manageable installments over a few months. 
  • Free content: Offering free introductory videos or guides is a nice way to give value and allow folks to get to know you first too.
Once you set up your pricing with MemberSpace, customers will need to signup and pay before accessing your offerings: 
Wellness membership signup
wellness business payment processor

Step 6: Start selling and promoting your wellness business!

With your website and MemberSpace account set up, it’s time to start spreading the word so your ideal audience can find you. As a health and wellness pro, focus your marketing on sharing your knowledge and establishing expertise.

Here are some effective marketing strategies to get you started:

  • Posting helpful, free content on social media platforms like Instagram and Facebook
  • Creating a free lead magnet like a workbook, guide, or meditation
  • Building partnerships with practitioners/brands that align with your niche
  • Guest posting articles on popular health/fitness blogs
  • Getting featured on health and wellness podcasts

✨ Business Tip:  Stay focused on serving your ideal customers through quality content and building relationships, not just making sales pitches. By providing value upfront, you’ll be more likely to see organic growth!

Final Thoughts

Starting an online health and wellness business is easier than you might think. With just a few basic, achievable steps, you can start selling wellness memberships and digital products in a couple days with MemberSpace – no tech skills required! Best of luck, and let our team know if you need any help getting set up!

Join our free workshop!

Learn how to set up your wellness content library and sell access using MemberSpace. We’ll walk you through the process step-by-step.

Sign up now
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